About Us

Craig Hood founded the eCommerce Institute in 2011. Craig was an early adopter of e-commerce. He started AllegroMedical.com, the first business selling medical supplies online, in 1996.

AllegroMedical.com revolutionized the consumer medical products industry with its online catalog of over 40,000 home healthcare products. Craig exited Allegro Medical in 2011, selling the business to Scrip Companies. He helped the $100M/year business transition from catalog sales to e-commerce there.

Craig recognized a knowledge gap in the e-commerce landscape. He leveraged his extensive experience to establish the eCommerce Institute in 2011. Craig aims to share his insights and practical expertise.

He wants to reach aspiring entrepreneurs, business professionals, and e-commerce enthusiasts. He found great success with AllegroMedical.com. He played a pivotal role in transforming the consumer medical products industry. He is now helping businesses from all over the US grow.

The eCommerce Institute serves as an online learning academy. It offers a comprehensive range of courses. The instructors designed the courses to develop practical skills in e-commerce. These courses cover essential topics. They include SEO, Google paid advertising, Facebook advertising, social media marketing, email marketing, drop shipping, and even product manufacturing. The institute provides a diverse curriculum. The courses ensure that individuals can gain a well-rounded skill set.

In addition to the academy, the eCommerce Institute offers agency services. These services help businesses grow through strategic initiatives. The agency services focus on SEO and Google PPC advertising and website development. They capitalize on Craig Hood’s expertise.

He grew AllegroMedical.com to over $250M in sales. This hands-on experience forms the foundation of the institute’s approach. It ensures that students and businesses receive practical and proven strategies for e-commerce success.

Since founding the eCommerce Institute, Craig has helped dozens of businesses.

Craig knows that a well-designed and optimized online platform plays a crucial role in the success of any e-commerce venture. The institute equips individuals with the knowledge needed to excel in the digital marketplace through these services.

It also offers practical solutions to implement and enhance their online presence.

Craig Hood’s vision for The eCommerce Institute goes beyond education. It’s about empowering individuals and businesses. They need the tools and strategies to thrive in the ever-evolving world of e-commerce.

The institute combines a robust online learning platform with hands-on agency services. As a result, it positions itself as a comprehensive resource. It’s for anyone looking to excel in the competitive e-commerce landscape.