Los Angeles PPC Agency
We offer both SEO and PPC services for business in Los Angeles County California. We’re near you!
If you’re looking for help with Pay-Per-Click Advertising (PPC) it’s important to find an agency you can trust. It also helps if that agency is not only in your local time zone but in your own back yard. I not only founded the eCommerce Institute but grew up in the LA County area and have family here.
Our Los Angeles roots go back nearly a generation. My grandfather ran the X-Ray Department at the Harriman Jones Clinic, where my mom eventually went to work, where she met my father. My grandparents were friends with the Marmion family who’s peanut roaster now resides at the land mark, Joe Jost’s establishment on Anaheim Street in Long Beach. Wow! It’s been too long since I’ve been by Joes, Who’s craving a “Special” and a pickled egg!
Give us a call if we can help with your PPC advertising! 562-248-6037
Founder,
Craig Hood
- Over 20 Years of PPC & SEO Experience
- Expert WordPress Website Developers
- USA 100% Based Business
- Located in Los Alamitos, CA
- SEO Optimized Websites
- Lead Generating Forms that Convert
What is PPC advertising?
Pay-per-click or PPC advertising is a form of digital marketing where advertisers bid on keywords in Google to display their ads in prominent sections of search engine results pages (SERP). This allows companies to target their desired audience, drive traffic to their website, engage with potential customers and ultimately generate additional revenue.
PPC advertising operates on a pay-per-click model, meaning you only pay when someone clicks on your ad. This model ensures that advertisers only spend money on advertising if potential customers are actually interested in their products or services. PPC advertising is an effective tool for companies looking to promote their services and expand their business. As opposed to other forms of traditional advertising, PPC offers a measurable ROI, valuable insights into user behavior, and the ability to target specific demographics, geography, and interests at a controllable and relatively low cost.
How Much Does PPC Cost?
You’re going to have both initial costs and ongoing costs to drive an effective PPC campaign. To start, we’re going to need to establish your Google Ads account, with your company information and billing method. Next we will determine the best types of campaigns within the Google network to create, including Google P-Max campaigns, Search campaigns, retargeting, display network, 3rd party networks. Within these different types of campaigns there are several ad format types that we will evaluate for your business. These include Text ads, responsive ads, image ads, app promotion ads, video ads, shopping ads, and call-only ads. Depending on the scope of advertising we begin with, the setup costs range from $875 – $2,500, with most accounts averaging about $1,000 which includes the first month of management for advertisers spending up to $2,500 with Google.
After the first month, management fees are calculated as a percentage of add spend.
PPC Advertising Costs Management
Ad Spend* | % of Ad Spend | Base + Fee Estimate (Our Fees to Manage your “Ad Spend”) |
|---|---|---|
* Ad Spend is what you pay Google directly. With our “Transparent” operating model, you see exactly what you pay us and what you pay Google. | ||
Up to $2,499 | 40% | $1,000 |
$2,500 – $4,999 | 30% | $1,499 |
$5,000 – $7,499 | 23.33% | $1,749 |
$7,500 – $9,999 | 25% | $2,499 |
$10,000 – $12,499 | 22% | $2,749 |
$12,500 – $14,499 | 21% | $2,749 |
PPC Agency Work We Have Done in the Los Angeles Area Recently
The eCommerce Institute (ECI) helped FC Safety in Irvine Ca, one of the largest providers of AEDs to the defense department aerospace industry, build their custom website with contract pricing capabilities and custom user-specific login pages in addition to SEO optimization of their website, email administration, account systems integration and much more.
If you have kids that have grown up in Long Beach they may have been lucky enough to have spent some time at the Valter Pavia Tennis Academy at the Billie Jean Tennis Center. We completely rebuilt Valter’s website, adding the ability to book summer programs, tennis lessons and clinics and we SEO optimized the site to rank for the terms that helped his business bring in more tennis players from Long Beach and surrounding cities. Their camps for kids are the best around and we can’t wait to get our kids back in the next program!
In addition to the tennis academy the eCommerce Institute also helped with the Long Beach Parks and Rec website BJK and Eldorado operators when technical problems prevented the site from operating.
The eCommerce Institute works with Nostrum Inc, a Long Beach based marketing company responsible for a number of the city’s major events marketing and outreach programs, as well as local MD. Dr. Susan Sleep’s Mobile Skin Solutions business operating in Long Beach and surrounding beach cities.
For more than 5 years, we have worked with CM Safety Supply of Long Beach on their SEO, website redesign and PPC advertising. CM Safety Supply is the leading local provider of Hazmat products and has led the way to a number of high-profile coastal oil spill clean up efforts.
PPC Landing Pages
If you are just starting your PPC advertising program or looking to improve on an existing program with an agency that is not delivering results, it is a good idea to do a website review and determine if your current website has the best “landing pages”. It is important that the pages on your website where customers ultimately land, offer enough content information and the right call-to-action in order to convert visitors to customers. In fact, Google will effectively score your ad campaigns which ultimately determines how much you pay for clicks when bidding on your targeted keywords. Fortunately, the eCommerce Institute can help add the necessary landing pages to your existing website if they are needed.
The eCommerce Institute can help you with your next website development project. We specialize in WordPress Websites, WooCommerce eCommerce Websites and Magento eCommerce Websites.