Types of E Commerce

For those of us who were selling products online in 1996, the term itself “E Commerce” did not exist. We simply referred to the practice as “website, web, or online sales”. For companies like the one I started working for out of college, web sales was a new emerging sales channel from our catalog and call center business. The term E Commerce itself would not even become widely used to describe online sales until 2015. When I started the eCommerce Institute and registered eCommerceInstitute.com in 2011, the term was rarely used and more associated with the technology behind the practice of online sales vs. representing the concept as a whole.