August 8, 2018
'Brady Bunch House' HGTV Purchase – Brilliant Marketing
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January 1, 2022
Error <0> When Attempting to Install Demo Content
When setting up a new WordPress website you may encounter a number of potential problems and errors. This can be even more likely when working with themes that feature the ability to import "demo content". Demo content can be a helpful way of streamlining the development process by using a theme developers pre-made page templates. […]
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July 11, 2021
Finding a Digital Marketing Agency Los Angeles
If you have been searching for a digital marketing agency "near me" in Los Angeles, then look no further than the eCommerce Institute! Finding a digital marketing agency near me in Los Angeles, California, can be a daunting challenge, but it’s not impossible if you know just what to look for. It’s a competitive business […]
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May 14, 2023
Going Direct – B2B to DTC
If you are a product manufacturer at some point in time you may consider selling direct to you consumer audience. There are a number of benefits that ultimately compel manufacturers to alter your sales strategies and “go direct”. However, the change can be difficult, and a number of factors will affect your organization’s decision whether […]
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March 6, 2024
Google Evolution Core Update
Google "Evolution" Core Update – 2024 I'm dubbing the latest large-scale Google Core Update "Evolution" as Google notes that it is an evolution in how they identify the helpfulness of content. The Google "Evolution" update released March 5, 2024 is the most significant core update to its search system since 2012. It aims to combat […]
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Have you seen my eCommerce company?
You might be running an eCommerce business and not even know it. I often speak to business leaders who do not understand that they are largely eCommerce companies. Despite the fact that the bulk of their revenues are directly, or indirectly driven by their websites, they do not identify with the term. Why does it […]
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May 26, 2021
How to make changes to your WordPress website
I see the question a lot. "How do I make changes to my WordPress website?" Or, "My company put me in charge of our WordPress website, how do I edit it?" Fortunately, it is relatively easy to make changes to a WordPress site and this article will help you get started right away making changes […]
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August 1, 2021
Local SEO Company
When it comes to local SEO companies, no one does it better than the team at the eCommerce Institute! It’s a big world out there, and competition among businesses is more difficult than ever before. According to the Bureau of Labor Statistics, 20% of new businesses will fail within the first year. By the five-year […]
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February 2, 2022
SEO Keyword Research
Keywords are the bedrock of SEO. No matter how hard you try, if no one is searching for what you're writing about, you won't get traffic from Google. That is why we created this beginner's guide! It teaches you how to use a tried-and-true keyword research framework that you can easily adapt to your website and goals. Continue reading to find out more!
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November 1, 2021
Social Media Marketing Services
These days, social media has become an integral part of everyone’s lives. Various social media platforms connected everyone across the globe. Top platforms are Facebook, Instagram, LinkedIn, and Twitter. If you are a business owner facing difficulty getting engagement through social media, eCommerce Institute is for you. It is a leading digital marketing agency based […]
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February 9, 2024
Top 7 E-commerce Courses to Elevate Your Online Business in 2024
Looking for the best e-commerce courses to enhance your online business skills? You're in the right place. This guide cuts through the clutter. It delivers insights into courses that will give you the edge in e-commerce. We've pinpointed courses that range from foundational knowledge to advanced tactics. We design these courses to equip you with […]
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February 15, 2021
Top SEO Tools of 2021
What is SEO? Search Engine Optimization or SEO, is the foundational concept behind a number of practices, techniques, and strategies that ultimately come together in a way that connects people with website content. There are a number of tools that professional SEO Agencies use in their efforts to help websites improve their search engine rankings. […]
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July 16, 2023
Types of E Commerce
E-commerce has come a long way since its origins in the early 1990s. Today, its not just business selling to consumer's (B2C) but a multi-faceted online market where goods and services are exchanged between consumers, businesses, government and educational institutions, all defining 7 distinct e-commerce types.
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May 6, 2021
Ultimate Guide to a Blazing Fast WooCommerce Shop
A faster WooCommerce website is possible but you might be surprised by what it takes.
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January 24, 2022
Web Design Trends for 2022
A great website design can captivate, inspire and engage visitors, leading to improved brand awareness, sales leads, transactions, subscribers, and more. A great design draws the viewer in, keeping them interested, and wanting more. In general, a “web design” is a complete and structured layout compromised of numerous elements that come together for a specific […]
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June 22, 2021
Web Designers Near Me
If you are searching for web designers near me, then look no further than the eCommerce Institute! Let’s face it. The design of your website can make or break your business, and it can do it quickly. There’s no simple answer, but it all boils down to the first ten seconds when a visitor lands […]
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